5 Million visits, organic in 2020

Cyberclick

Cyberclick

5 Million visits, organic in 2020

The
challenges

1.
Increase organic traffic by 40% compared to 2019.
2.
To consolidate the position Cyberclick in SERPs as a national benchmark in all areas of online marketing and advertising, especially in the methodology of Inbound.
3.
Project your presence and reputation online Cyberclick at the international level beyond the Spanish-speaking countries.

Our
approach

Actions

 

  • Review and update of the existing content on the web
  • Plan of current content to inform and analyze all the latest news in digital marketing
  • Use of new formats such as video, podcasts, e-books, infographics, and downloadable templates.
  • The expansion and consolidation of the dictionary, Online Marketing
  • Optimization of your Youtube channel-level SEO.
  • Optimization and troubleshooting online
  • The launch of cyberclick.net, thus separating the content into English of the domino Spanish for one TLD.

Results

+50%

in sessions of organic traffic

85%

of the total of the traffic came across visits organic

+80%

of visits to the blog and in the pages of digital resources

+ 1.500%

of natural visits to the online dictionary of Marketing

100,000 subscribers

The YouTube channel reached during 2020

15%

Version internationalized of the web in English brings the total traffic

Cyberclick, the referring agency in the inbound marketing

Cyberclick was the first Spanish agency of marketing to implement the inbound marketing to your customers in the year 2012. During the 2020 Hubspot recognized his effort and his “expertise” on the subject by the granting of the first seal of “Partner Platium of Hubspot” in the country.

The key to your success as an agency lies in the application of the scientific method to digital marketing, hence the creation of the concept of “Numerical Marketing”, which they have developed, or the name that bears his blog: Numerical Blog.

But apply the scientific method is not incompatible with the culture of the happiness that prevails in the company. The philosophy and values of this agency goes through to try to put people in the first place to be able to ensure the best results. In fact, during 2 consecutive years (2014 and 2015) Cyberclick was in first place as the best company where you work at the level of SMES in Spain.

And those same values, that without a doubt we share with them, are the main basis of the collaboration between Cyberclick and Elabs and the main reason for the successes from 2018 we harvested together.

Authentic Partners

Our collaboration with Cyberclick dates back to 2018. Since then, the growth of the organic traffic of this agency marketing and advertising has been exponential; at the same time it has established itself as one of the digital agencies most influential in the Spanish market and Latin america.

 

Strategy 2020

Our strategy in Cyberclick for the 2020 supposed to be a strong focus for the content in all its forms and especially those contents that enhance their role as experts in the knowledge of the digital ecosystem. Among the actions that were carried out during the year 2020 are:

  • The review and update of the existing content on the web to pick up the new trends in marketing and advertising. A sector where change and innovation are growing at a breakneck speed; making the contents become obsolete in a very short time.
  • The publication of content is fresh to report and analyze all of the news of digital marketing: from how to integrate InstagramTV in your business strategy to meet the new platforms for online advertising as TikTok.
  • The generation of content in formats that are emerging as Podcasts, as well as digital resources of great popularity as e-books, infographics, and downloadable templates.
  • The expansion and consolidation of the dictionary, Online Marketing, where it is possible to consult the extensive terminology of the sector.
  • Enrich the contents of text on the web with formats more dynamic as the video. In addition to optimize SEO of your Youtube channel.
  • The implementation of improvements of the elements on-site from the web Cyberclick. With special attention to problems of redirection URLs.
  • The launch of cyberclick.net, thus separating the content into English from Spanish rule by one TLD.
One more year, another case of success

The year 2020 was a year full of uncertainties and profound changes for all. The changes in consumption habits online have also changed. Despite all the drawbacks, the results at the end of the year exceeded our initial expectations:

  • 50% increase in the number of sessions of organic traffic, reaching the 5 million visits organically.
  • Consolidation of the channel SEO as the primary source of the traffic to the web. 85% of total traffic came across visits organically.
  • The 80% increase in visits from the blog; especially on issues of highly topical within the digital marketing.
  • Increase of 1,500% of visits organic to the dictionary online Marketing.
  • Increase of 90% of organic traffic in the pages of digital resources such as templates, e-books and infographics.
  • The 20% of clicks on search results pages of Google were “enriched” with videos. Her YouTube channel reached 100,000 subscribers in 2020.
  • net, the version internationalized of the web in English, it opens up in the SERPs as a benchmark of online marketing and advertising in markets as competitive as the United Kingdom or the united States; providing since its launch 15% of traffic to the total of the 2 domains together.

Scroll to Top